Tuesday, August 7, 2012

Mobile Money and Mobile Commerce -is now the inflection point?

Back in 2008, I posted my very first entry related to mobile money by blogging about the rise of the mobile wallet here .

Progress has been painfully slow since then, both because of squabbling between the key stakeholders over who owns which part of the ecosytem and also because of the failure to address consumer concern over payment security.

It is inevitable though that mobile money will grow, both because of the increasing convenience of this payment payment (especially for the "unbanked population") and also because of changing consumer attitudes (electronic payment, even on mobile, is safer than carrying cash in your pocket).

Terrapinn produced this nice Infographic last month summarising the history of mobile payments from 1997 up  to today.2011 marked a significant turning point in the evolution of mobile payments with Google launching their Mobile Wallet, making payments simpler (See more in Google's video here).

There is a whole lot more to mobile money than just mobile wallets and a lot of talk is based around mobile payments, especially those using contactless or NFC technology. As Apple´s iOS6 gets set for launch and the new iPhone is tipped to be NFC-enabled, we will see a raft of new mobile payment players rushing to claim their stake in this space.

Sapient has produced a very detailed Infographic with some interesting background information about mobile payments. I have edited the graphic into readable chunks and you can see the first one below. Susbequent ones will follow in a next post.

1 comment:

  1. ericsson m-commerce Ericsson We see interconnection between the m-commerce ecosystem and the financial world are fast-tracking the next-generation of mobile financial services.